Alex Pall and Drew Taggart, known musically as The Chainsmokers, hit the music scene hard in 2012. Their meteoric rise in the EDM genre is noteworthy. The music duo continually reinvents themselves as they grow individually and as musicians and that keeps their music fresh. While The Chainsmokers is comfortably topping the charts, they do not focus on the charts. Instead of letting the charts dictate where they want to go, they concentrate on making music that appeals to them and their dynamic and exciting live performances keep their fans wanting more.
Since their inception, The Chainsmokers have had five Top 10 hits and a Number 1 hit. Their first song to chart, “Closer” featuring Halsey peaked at Number 1. “Closer” stayed at its peak position for 12 straight weeks and it remained on the Billboard Charts for 52 weeks. “Don’t Let Me Down” featuring Daya on lead vocals charted for a full year, peaking at Number 3 on the Billboard Charts. “Roses” featuring Rozes on vocals resided on the Billboard Chart for 31 weeks peaking at Number 6 position, as did another chart-topping hit, “Paris” that stayed on the Billboard Charts for 20 weeks. Peaking at Number 3 on the Billboard Charts and charting for ten months was their hit “Something Just Like This,” a collaboration with Coldplay.
Staying on the Billboard Chart for 11 weeks and peaking at Number 16, “#Selfie” was another chart-topping hit for the dynamic duo. Other chart-topping hit songs are “All We Know” featuring Phoebe Ryan; “Sick Boy” released this year; “Setting Fires” featuring XYLO; “Honest” and “The One” round out their chart-topping successes.
Pall and Taggart pride themselves on pushing the envelope and stepping outside of their musical comfort zone to stay relevant musically. Realizing making music is a subjective activity, The Chainsmokers make music they want to do. They put their music out into the world with the goal of reaching the heart of their fans. Staying fresh and current has helped the duo win one Grammy and nomination for a second Grammy award.
Cassio Audi is a prominent businessman in Brazil. What many people do not realize is that before Cassio joined the business sector he had run a successful music career. He was a founding member of the Viper Rock Band. His band mates were Pit Passarell, Yves Passarel, Andre Machado and Felipe Machado. They started the group in 1985 and released their first album in 1987.
Casio Audio was the drums player for the group. He left the group in 1989 to try his hand in business. The music group drew its inspiration from pioneers in the music industry Iron Maiden, a British heavy metal music group. People who knew Cassio say that he was very good with instruments. His followers believe that had he stayed on, he would have enjoyed a successful music career.
Cassio was part of the group’s world tour, their first when they released their first demo album which was entitled The Killer Sword. Some of the tracks in the demo album were: Princes from Hell, Nightmare, and Killera. These tracks were later included on their first official album, though with slight adjustments made. The album was entitled “Soldiers of Sunrise.” Cassio Audi, as usual, played the drum sets. The album was made in English though all the members’ native language was Spanish. However, they got great reception, this being their first attempt, and seemed destined for a successful music career. To know about him click here.
Soldiers of Sunrise received a 4-star review from AllMusic. This album was later produced in different versions. Cassio Audi left the group before the release of the group’s second album called “Theatre of Fate.” He joined a business college and graduated with a degree in Business Administration. He later joined Sau Paulo University when he received MBA-finance major. Today Cassio is an investor in the stock exchange and real estate.
If there is anything in life that counts as a ‘slam dunk investment’ then Jay Z and his company, Roc Nation, are probably right at the top of that list. Almost a decade ago today Jay Z had signed a ten year deal worth an insane $150 million with the company Live Nation. Obviously that deal was well worth it and it was accomplished thanks to Jay Z’s business savvy and his ability to work hand in hand with business mogul and partner, Desiree Perez. With the deal coming to an end, Jay Z and his team is planning on looking to other avenues in the future. More to read on onmogul.com.
As Jay Z begins to ponder his next move you can bet that executives around the industry are listening in close. Jay Z hitting the market for a new deal could be a game changer for just about anyone. Live Nation, on the record with ‘inside sources’, looks to be trying to keep Jay Z around — at least with a touring deal but the rumor is that they want out on the recording side. Another music industry insider has already stated, “Live Nation is not in the business of buying recorded music anymore.” So what does this mean for Jay Z and Roc Nation? Check on pagesix.com for more reading.
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We doubt that Roc Nation will suffer no matter what deal they end up pulling together. Roc Nation is promoting top tier talent in Jay Z, Rihanna, Fat Joe, Shakira and Meek Mill. Desiree Perez recently sat down with the CEO of Universal Music Group, Sir Lucian Grainge, in order to potentially feel out a possible deal. Industry insiders know how important Desiree Perez has been during the rise of Roc Nation, as she has been a close Jay Z associate for nearly two decades. Right now everything is up in the air, but Roc Nation is going to land alright no matter what. Check on tidal.com for more.
More of Dez on this article http://prettymanprettyman.com/desiree-perez-the-woman-behind-the-scenes-of-roc-nation/