If you are a beauty junkie, you’ve probably heard of the popular makeup company called Lime Crime. But, did you know how it all came to be? The creator of the worldwide phenomenon has been wildly successful all because of her two true passion- expressing herself through color and cosmetics. Doe Deere is a force of nature, a major success story and someone you’d probably love to befriend!
It all started out as a creative outlet she truly enjoys, but her creativity stems back even further. Doe was born in Russia, and moved to New York as a teenager. She used to hand draw temporary tattoos and sell them in the streets of New York for extra cash. She was also a musician, alongside her husband in her early twenties. She always had creative talent and was determined to use it in her business life. Learn more: http://inspirery.com/doe-deere/
At the time, the desired look was no so bold and bright, but Doe had other needs when it came to her makeup palettes. She wanted to put her stamp on the cosmetics industry and really stand out from the rest. She created Lime Crime, which offered the most unique shades of lip and eye products and it was an overnight success. By creating something different from the norm, she was able to not only express herself and her true passion, but become a successful business icon.
On her Instagram, you can really see the type of person she is- fun, bold and unafraid to be herself. She exudes confidence and happiness and has become an internet inspiration to many, especially her “unicorns,” another word for her many fans. “The Queen of Unicorns” couldn’t be happier about the way her business has found success and how many people have been able to identify with being different and unique. It has always been about making others happy and able to self express. This is one reason why she is such an inspiration in both the business world and social media.
If you haven’t familiarized with Lime Crime yet, you will be absolutely impressed in this bold and bright line of fun cosmetics. Lip colors, eye colors and so much more will have you wanting to self express in no time!